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The story of a company: Amazon is celebrating 25 years since its foundingA small bookstore for a technology giant worth nearly a trillion dollars today. These are the main points in the history of the company that changed the rules of the gameAmazon Technologies (NYSE: AMZN) is celebrating its 25th anniversary this year, and is an excellent opportunity to recall the important points that explain how Amazon has become a bookstore for a technology giant that controls almost every field, worth nearly $ 960 billion.The company was founded in 1994, and was first published mainly because of book sales. Jief Bezos is the Chairman, President and CEO of the company. The site itself was opened in 1995 and initially operated in the United States alone.In 1999, Amazon became the world’s largest online book sales platform and decides to enter another market: sales of music and DVD, with the company’s product portfolio continuing to grow gradually. In 2008, Amazon became the largest sales company in the world. In 2018, sales on the company’s website totaled $ 524 billion, or 45 percent of total online sales.In 2005, the company launched AMZN Prime, the company’s customer club, which offers faster service and discounts for specific products. At present, the company has more than 100 million members in this club, the second largest member club in the world.

In 2007, the company launched Kindle, the e-book maker that changed the US book market, with the idea of ​​a bookstore on the device, which allows users to download any book in seconds regardless of location, innovative and causing a lot of headache for the publishing industry.Meanwhile, the company’s main story in recent years has been the revenue from the cloud service of the company. The official platform of Amazon Web Services (AWS) was launched in July 2002 and was initially based on a limited number of tools and services. In 2004, an engineer in the company suggested using the infrastructure used to operate the company’s trading activity, thereby significantly expanding the company’s cloud services field.The company’s revenues since the 1997 issueThe company was first floated in 1997, and surprisingly, the first purchasers suffered particularly low yields when the bubble burst shortly thereafter, clouding sentiment around Internet companies. The economic crisis of 2008-2009 and the “cheap money” that has flooded the markets since then have changed the equation for Amazon. In the past five years, the company has jumped more than 460%.Deutsche Bank liquidity difficulties? Interest rates in the financing market jumpIn light of the efficiency measures published by Deutsche Bank in the past two days, the financial markets are signaling that a financial institution is in trouble. The $ 43.4 trillion question is: When will the bank’s derivatives portfolio begin to be affected by recent events?

A week after the Fed announced to the markets that “the banking system in the United States is stable” and authorized the major banks to make repeat purchases and distribute dividends, the gap between the Fed’s announcements and what is happening in the markets appears to be expanding rapidly.The interest rate against the IOER interest rate should not occurRecall that shortly after the start of the EFFR interest rate in April, PBOC was forced to nationalize Baoshang, an event that has affected the money markets to date. In addition, the Fed was forced to lower the IOER interest immediately thereafter. The jump in interest rates in recent days, especially not at the end of the month / period of many US government bond issues, again points to the liquidity difficulties of a large financial institution.he main suspect is Deutsche Bank (NYSE: DB), which has announced many changes in the near future. The Bank has announced that it will close its share trading division and significantly reduce its investment banking division. At the same time, the bank wants to create a “bad bank” to absorb assets worth 74 billion euros, and another 288 billion euros in leveraged loans. At the same time, the bank has already begun the process of layoffs of 18,000 employees.Recall that the latest measures of Deutsche Bank come after a failure in talks to merge with Commerzbank earlier this year. Although they are considered significant changes, it is difficult to see how these steps could improve the situation of the largest bank in Germany, and in the last quarter the bank reported revenues of € 6.35 billion, of which € 3.3 billion comes from the bank’s banking division. The bank (which has not excelled in recent years) is likely to face difficulties in the background of the expectation of another interest rate cut in Europe, in simple words: Deutsche Bank wants to cut their relatively strong division, while the rest of the bank’s divisions are expected to encounter an even more challenging environment.

Deutsche Bank estimates that the cost of the last steps is expected to total € 7.4 billion, slightly less than half the value of the bank today. Where will the bank grow in the next few years? It seems today that no one has an answer.As was known in recent years, the bank’s “bomb” in its bank accounts is in its huge derivatives portfolio, and the bank’s derivative portfolio amounts to 43.4 trillion euros, much more than Lehman Brothers derivatives portfolio, a moment before His fall in 2008. It should be noted that despite the American administration’s attempts to enact regulations that prohibit too much exposure to the financial derivatives market (the David Frank Laws), the following screen shows how the large banks bypassed the regulatory requirementsAnd what remains for the central banks to do? Save the market again, and provide more incentives to the markets to avoid painful situations. The interest rate in the US / Europe / China is expected to begin to decline sharply from the end of next month, with the launch of QE in months becoming more relevant than ever.Ford’s sales in the Chinese market have fallen 22% in the past yearGM’s sales fell 12.2% year-on-year. This is an improvement over the first quarter of 2019. At the same time, the share of German and Japanese automakers in the Chinese market is jumpingShares of automakers General Motors Corp (GM) and Ford (F) climbed 0.9% and 0.1% respectively, and were very interested in the background of their sales figures in the Chinese car market. The two companies posted a sharp drop in the last quarter, but the data is better than expected.

Sales of General Motors (GM), China’s second-largest international manufacturer, fell 12.2% in the last quarter, at an annual rate, as the company suffers from a lot of competition in the SUV market. In the first quarter of 2019, GM’s sales recorded declines of 17.5%, so that recent data are showing some stabilization. In total, the company has sold 1.57 million vehicles in China since the beginning of the year.Ford delivered 2,90,321 vehicles in the Chinese market in the last quarter, down 21.7 percent year-on-year. Despite the weak data, this is a recovery compared to a 35.8% decline in the first quarter of the year.n the past year, China’s auto market has suffered from a significant weakness in the wake of the economic slowdown, with sales dropping the first year since 1990. May sales fell 16.4% y / y, a 11 consecutive month of decline. The share of US companies in this market declined in May to 9.6%, compared with 10.9% in the same month last year. At the same time, the share of German automakers rose from 20.9% to 23.3%, and Japanese manufacturers increased from 17.3% to 21.3%.The Chinese government demands clarifications regarding the concessions promised to “Less than a week after the meeting between the leaders, it seems that the gaps between the two countries have been expanding again in the last 24 hours. “China will not buy US agricultural products if the US zigzags in its policy,” the Chinese media said

Less than a week after the US-China cease-fire agreement during the G20 summit, Chinese media outlets say China will not buy agricultural products in the country and the US will continue to zigzag its policies. It also stated that “the Chinese government requires clarifications concerning the concessions promised to the”Recall that at a meeting between the two sides last weekend, Trump claimed that the US was indefinitely postponing the $ 300 billion round of customs duties on Chinese goods, and that the US would ease restrictions on Chinese technology giant Woy. “Huge amount” of agricultural products from the US.However, reports in recent days indicate that Trump’s promise regarding Wavay has surprised most of the US administration. The Reuters news network has recently reported that US Department of Commerce employees have recently been instructed to ignore Trump’s latest promises, and to treat any Wwwi request as a request by a company on the blacklist. Between the parties.In China, remarks are also made by Peter Navarro, the president’s economic adviser, who claimed that the United States is not expected to cancel the tariffs it imposed last year and that the US will allow “the sale of low technology only to Chinese companies.” The ADP Survey: Small Businesses in the US Cut JobsThe preliminary employment survey was disappointing with an addition of only 102,000 jobs. The rate of adding jobs in the past two months is the lowest in the past decade. On Friday, the official figure will be published, with an expected increase of 160,000 jobs

According to the survey released today, the US economy added just 102,000 jobs last month, down from an earlier forecast of 140,000 new jobs, while May was revised upward from an addition of 27,000 jobs to an additional 41,000 jobs. In a bi-monthly summary, the US economy added about 143,000 jobs, the weakest since the cyclone began in 2009Meanwhile, an interesting detail in the last two surveys is the weakness of small businesses (between 1-19 employees). In the last month, business in this category has cut about 37,000 jobs, after the figure in May indicated a cut of 50,000 jobs in this category. These are the only two negative data since the 2008 economic crisis. On the other hand, it seems that the large companies are now only slowing down.Growth in the employment market shows signs of slowing down,” the survey said. “While the situation in large businesses continues to be good, small businesses are struggling in an over-employment market, while the manufacturing sector continues to point to a slowdown, while the services and welfare sectors continue to indicate consumer confidence.”The official employment report for June is expected to be published this Friday before the start of trading, according to preliminary estimates, which is expected to indicate an addition of 160,000 jobs, compared to only 75,000 jobs in May.We are not competitors who throw the dishes in the street and that’s it: “Meet the man who has already scattered 2,000 scooters in Tel Aviv

Brad Bau, founder of the joint venture company LIME, is a bicycle enthusiast, but in an interview with the Brand Index he makes it clear that for him the future is rapidly rolling to the target: fewer cars and more cooperative scooters in as many cities in the world as possible. Even when cars reached the streets of the cities instead of horses, there were those who rejoiced “Brad Bao, the founder of the American electric scooter Lime, who entered Israel a few months ago, is coming to meet us in the heart of Tel Aviv via a scooter, of course. He arrived in Israel for only 36 hours, so the schedule was crowded. “If we did not move around in a scooter,” explains Lime Israel CEO Yaniv Goder, “there is no chance we would have had enough meetings.” They came, for the third time in Tel Aviv, reinforcing the situation and attesting that “the movement here has become much more problematic.”Lime under his management is one of four companies operating in the field of cooperative electric scooters in Israel. The first to arrive, about a year ago, is Bird, also an American company; The second is Wind; And the third is Leo. Lime joined the three groups four months ago, which has become active with 500 scooters and now has 2,000 workers in Tel Aviv and Ramat Gan.

Is not that too much? Four players in the market like Tel Aviv, which is not big.What is important is the rate of use of cooperative transportation, and in Tel Aviv, it is the highest in the world, and we entered here when there was already a mentality of using electric transport, we look at mega-cities, and Tel Aviv is like this, alongside Copenhagen or Amsterdam, Inside the city is using bicycles or scooters.The idea of ​​cooperative transportation in the field of scooters has been established, so we are less likely to look at our market share than others, but more about the future, where we realize that as more companies offer the service, Of the total global transport, and there are cities in which we perceive a 10% volume of transportation. “In Tel Aviv, the penetration was amazing – 20% of the residents in the city use Lime.2,000 scooters is not a bit too much?First of all, availability is important in order to create credibility for the product, secondly, you have to look at it with respect to the number of cars entering Tel Aviv every day – probably half a million cars, so 2,000 tools, on the other hand, are nothing.

“A car occupies ten scooters and uses it an average of 1.4 times a day, while the scooters use about five times a day, so the conversation is on the mental level, and we all agree that the goal is to reduce pollution and reduce traffic congestion. We want him to get up in the morning and know that he can ride a scooter, that he has a scooter available near the house, and in order to achieve that goal, there must be more than 2,000 tools in Tel Aviv. “First came the users, now the infrastructure will arriveLime, based on Chinese technology, was founded in 2017 by Bao and other partners. It has already raised more than $ 800 million from companies such as Alphabit, Google’s parent company, and Overt, which recently invested more than $ 300 million.It began operations in North Carolina and later expanded to California, Florida, Seattle, and other states and cities in the US It also operates in various European cities.Bao himself, 45, came to the United States at the age of 28. In the past, he established the American activity of the Chinese giant Tencent, which made it an extraordinary success story, the WeChat application, and headed it for eight years. Prior to founding Lime, he spent several months studying the subject of the cooperative bicycle.

He lives near San Francisco, where he says he is on a regular bicycle. “I’m a bicycle man,” he says of himself, “as Lyme is not in San Francisco this summer, we’ll go in there and use the scooters, which saves not only money but time, and we’re all looking to save time “He said.In her interview with Lime, Guder explained that the cooperative crocodiles also affect real estate, since the moment the electric riding option was created, offices near public transportation have become fewer factors significant.We ask Bau if there is a problem getting into a city like Tel Aviv, whose infrastructure for riding scooters is not the most advanced, and he explains that it is non-Ishio: “We recognize that in many cases the public adopts the technology in the first stage, More, and it will not always catch up.In Paris, for example, we used scooters on the Avenue des Champs-Elysées without bicycle infrastructure, which was spread out by word of mouth, and the Paris municipality saw where the patterns of use were more prominent and then took the necessary steps to establish infrastructures.Paris, like Tel Aviv, has set itself a goal of reducing traffic, and the goal is to reduce 30 percent by 2025. Six months after we entered, we were told that the cruisers take up 1 percent of the transportation, And the figure is similar. “

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